Apply Up

Role

Product Designer

Product Brief

ApplyUp is a tool that seamlessly fills, tracks and perfects your job applications in seconds.

PART 1: GENERATIVE RESEARCH

The Problem

Job applications suck.

They are time consuming, repetitive, and simply boring. The process involves manually entering the same info multiple times; most of these actions can be automated and streamlined to increase efficiency.

The Current Landscape

for Job and Internship Seekers

Up to 75%

of job applications are weeded out by ATS (applicant tracking systems) before ever seen by a human.

21 - 80 applications

is how many an individual should submit to have the highest probability of receiving a job offer.

30 - 60 minutes

is the average amount of time most people spend on an application.

User Interviews

To gain insight into online job application challenges, I conducted user interviews with 10 college students and 5 graduates. Four main pain points emerged:

Our Solution

A web tool that recognises job application forms, auto-completes the relevant fields, customizes cover letters and resumes, and tracks submitted applications.

PART 2: INITIAL IDEATION

User Journey

Mid Fidelity Sketches & Screens

Design Issues

After creating a preliminary render of our product, I gave it to 8 users for feedback on the existing user flow and design. There were 3 key issues:

1. Too Text Heavy

With ApplyUp being a Chrome extension, there is very little screen space for users to work with. Thus, a text-heavy approach with small words and menus will only burden them further.

2. Information in the Wrong Order

Users struggle with tracking job applications, but their main concern, based on user interviews, is the need for auto-fill fields. Therefore, it's more logical to put display role templates first instead of basic job information.

3. Still Manually Inputting

Users can save time and effort by directly inputting the correct answer in the application field and letting the program learn it, rather than selecting 'Input Fields' and manually typing the question and answer.

PART 3: SECOND ITERATION

Ideation (Again)

This time, designing with efficiency and accessibility in mind.

User Journey

Interface Development

PART 4: FINAL DELIVERABLES

Final Prototypes

Design System

User Flow